We love Jeana Sohn’s blog–a sweet look into her amazing life through her photography, food, home, little bits and pieces of life–and especially her taste in fashion. Since we last spoke and interviewed Jeana on Poketo, she has come out with a series on her blog called, Closet Visits.

Closet Visits is a look into the lives of some of the most creative and stylish women of Los Angeles–some of our favorite closet visits are from bag designer Claire Vivier, clothing designer Momo Suzuki, photographer Pietsie Campbell, jewelry designer Kathryn Bentley, and where many of these women find inspiration, the owner of LA’s Mohawk General Store, Bo Carney

Jeana photographs and interviews these women naturally, in their home and in their own style. It’s not a house tour, but, through their closet, their fashion, their jewelry, their favorite shoes…. Jeana gives us a glimpse of some very stylish Angeleno women.

More at jeanasohn.blogspot.com

Last week, we blogged the video that Jeana Sohn made for Poketo inspired by the Target collection. Just in case you haven’t seen what came before it, below is Summer day part I. When we first saw this video, we fell in love. When you watch it, you’ll see why. Immediately, we asked Jeana to do one for Poketo… Without further ado, both videos, Summer Days I and II… enjoy!

summer day from jeana sohn on Vimeo.

poketo from jeana sohn on Vimeo.

When you lay your eyes on the photography of Ye Rin Mok, you are totally engaged-There is mystery, beauty, a familiarity, and at the same time, an intriguing, other worldliness. Her portraits seem to capture the true essence of a person, an often times quieter, deeper side.

We have followed the work of Ye Rin for a long time now. She has exhibited her photography a number of times in past Poketo art shows. We had always wanted to work with her on something significant, the Poketo for Target Lookbook was a perfect opportunity. With notable contributions to Theme Magazine, Nylon, Apartamento, XLR8R, Monocle, Spin, Tokion and more, we were excited to have the opportunity to see through her eyes, her vision of Poketo. When you view the lookbook, you not only sense the quiet side of her photographs, but, you also feel the lightness, fun, and independence-a full range of emotive qualities that reflects the Poketo for Target collection.

What was your vision behind the Poketo for Target shoot? You shot at Jeana Sohn’s home, the beach, the Hollywood Hills and around Los Angeles, how did they all connect?

I needed a link that would bring all the the Poketo products together, I instantly thought of Jeana Sohn, a friend and an artist living in Los Angeles. I thought it would be perfect to follow Jeana’s day utilizing Poketo products. I knew it would be a breeze working with her, she already had an understanding of my work and an impeccable style of her own.

What’s your approach when you are working with people you are photographing? Do you prefer spontaneity or control?

I usually don’t give too much directions to the persons I’m photographing. I enjoy what each individual contributes to the image making when I photograph them. Someone can be very self conscious in front of the camera which I don’t mind, sometimes it can make an interesting image.

When working with Jeana Sohn, I saw you actively, yet subtly style each shot, not only her poses but her fashion. What were you looking for in Jeana when she was modeling this collection?

With styling, Jeana would give me an option and I would look out for outfits that would be a better match for the image overall. I mainly wanted Jeana’s natural style to come through.

Is there a difference in how you approach photography when you do a commercial project vs. a fine art project?

Commercial projects are more about collaboration-a balancing act between the client’s need and my creative contribution to make a body of images for a targeted audience, while my personal work is concerned foremost with pleasing one viewer, myself.

How does your work reflect who you are as a person?

From a glance I seem pretty quiet and reserved, but, I do have a kooky side of me and maybe it shows in my photos?

What was the most memorable part about photographing the Poketo for Target collection?

Hanging out with Jeana at the beach with her dogs, Pepe and Choco.

View the complete lookbook Ye Rin Mok shot for Poketo at poketo.com/target.
View more of Ye Rin’s other photography at yerinmok.com.

Meet Jeana Sohn-artist, blogger, and model for the Poketo for Target collection. Photographer Ye Rin Mok captured most of the lookbook in Jeana’s beautiful, Hollywood Hills home where she lives with musician and husband Brad Breeck and her two little dogs.

Can you tell us about where you live? What makes it special for you?

I live in an old 3-story house in Hollywood Dell. I love that it has a great view, and the floor plan is very open for an old house. Also, I see so many humming birds around. The whole house feels very magical and inspiring.

What’s your favorite place in your home? Do you have a place to dream, rest, work, and play?

I spend a lot of time on the 3rd floor (it’s just a big open space). I often move things around and set things up there and take photos, film and paint. We call this floor “Jeana’s creative space”. Sometimes it turns into a dance floor! My husband’s music studio is on the first floor so when he has clients downstairs, I have privacy upstairs.

Are there any secret places you like to go to for inspiration?

I like to hike at the Hollywood Reservoir, Franklin Park and Griffith Park (there are so many nice trails there!). Rancho Palos Verdes and Abalone Cove are my favorite beaches.

What are your favorite places for fashion finds in Los Angeles?

For vintage: Goodwill, Squaresville in Los Feliz, American Rag’s vintage section, thrift stores in Palmdale, and the Rose Bowl Flea Market.
For contemporary: Mohawk General Store, Clare Vivier, Opening Ceremony, Steven Alan Outpost and sample sales.

What is your perfect day like?

Get up, coffee, clean the house (i like cleaning!), farmer’s market, lunch & coffee with friends, create something fun at home or outside, go for a long walk with brad and the dogs. Then cook a yummy dinner, get some gelato, watch a late night movie, and sleep.

Follow Jeana on her blog. We are in love with her blog here at Poketo. This is where we discovered the videos she makes. We caught ourselves watching her videos over and over-they were fun, moody, adventurous, bright, intriguing, simply beautiful-We fell in love and we asked Jeana to make a video inspired by Poketo. Here is what she made. Perfect.

Jeana Sohn for Poketo